Last Updated
Airlines don’t usually get pleasure from the most effective reputations on the subject of buyer satisfaction.
Between unreliable airlines with quite a few canceled flights, shrinking airplane seat sizes, and aviation debacles just like the Southwest meltdown of December 2022, many vacationers will not be precisely thrilled with airways within the United States.
Many vacationers take to Twitter to air their complaints — or share their optimistic suggestions.
Travel insurance coverage firm InsureMyTrip used Twitter sentiment analysis to rank the airways with essentially the most optimistic (and essentially the most destructive) mentions on the social media platform.
These rankings are primarily based on the aggregated sentiment evaluation of almost 4,000 tweets from 2022.
According to the information, these are the vacationers’ favourite (and least favourite) airways, together with the most typical complaints that vacationers share on Twitter on the subject of airways.
Airlines With The Most Positive Twitter Mentions
InsureMyTrip checked out airline mentions on Twitter and categorized them into optimistic, impartial, and destructive sentiments.
The airways with essentially the most optimistic Twitter mentions had been:
- Alaska Airlines: 29% optimistic
- United Airlines: 26% optimistic
- Hawaiian Airlines: 23% optimistic
Top 5 Travel Insurance Plans For 2023 Starting At $10 Per Week
While removed from a glowing majority, these airways obtained extra optimistic mentions than another on Twitter.
However, that doesn’t inform the complete story — all of those airways nonetheless obtained much more destructive mentions than optimistic ones.
When it involves destructive sentiment, right here’s how these “favorite” airways stacked up:
- Alaska Airlines: 51% destructive
- United Airlines: 37% destructive
- Hawaiian Airlines: 43% destructive
Surprisingly, United Airlines got here out because the winner on this, with the second-highest proportion of optimistic mentions and the bottom proportion of destructive mentions.
Airlines With The Most Negative Mentions
While Alaska Airlines, United Airlines, and Hawaiian Airlines are the three airways with essentially the most favorable mentions from vacationers, these are the underside three airways with essentially the most destructive mentions on Twitter:
- Frontier Airlines: 61% destructive
- Spirit Airlines: 59% destructive
- American Airlines: 59% destructive
It’s clear that almost all of vacationers are NOT proud of these airways.
That’s revealed much more so once you evaluate the share of destructive mentions with the variety of optimistic mentions these airways obtain:
- Frontier Airlines: 13% optimistic
- Spirit Airlines: 14% optimistic
- American Airlines: 19% optimistic
Interestingly, virtually each airline on the listing from InsureMyTrip noticed a rise in destructive mentions and a lower in optimistic mentions from 2021 to 2022, some by as a lot as 20%.
What Are Travelers’ Biggest Complaints?
When annoyed vacationers take to Twitter to air their grievances towards an airline, there are a handful of key matters they’re usually complaining about.
According to the Twitter sentiment evaluation from InsureMyTrip, these are the most important considerations that vacationers have so as of most to least mentions:
- Money
- Delay
- Cancel
- Customer service
- Luggage
- Flight attendant
Unsurprisingly, the airline with essentially the most destructive mentions (Frontier Airlines) had a excessive proportion of destructive tweets mentioning these matters: Money (20%), Cancel (16%), and Delay (14%).
How Does This Data Stack Up To Other Rankings?
These airline rankings are primarily based on Twitter sentiment evaluation alone and don’t bear in mind another elements.
When you take into account that many vacationers solely take to Twitter to air their frustrations after a nasty expertise, and are much less more likely to spontaneously reward an airline on Twitter, these rankings can grow to be a little bit extra muddled and skew to the destructive.
For instance, Delta Air Lines received the award for Best Global Airline within the Americas within the APEX Passenger Choice Awards however regardless of its favorable place, it ranks on the decrease finish of this Twitter sentiment evaluation.
However, these Twitter rankings could reveal what vacationers actually take into consideration airways, particularly their in-the-moment reactions and frustrations.
Traveler Alert: Don’t Forget Travel Insurance For Your Next Trip!
↓ Join Our Community ↓
The Travel Off Path Community FB group has all the most recent reopening information, conversations, and Q&A’s occurring every day!
SUBSCRIBE TO OUR LATEST POSTS
Enter your e mail tackle to subscribe to Travel Off Path’s newest breaking journey information, straight to your inbox
This article initially appeared on TravelOffPath.com
